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The site expresstailor.ca has the following in the web site, "Waterloo, ON N2J 2J4." I noticed that the website also stated " Your Friends Email Address ." They also stated " Express Tailor Custom Tailoring and Alterations in Waterloo and Kitchener. Alterations Express Tailor can provide fast and accurate alterations for nearly any type of mens and womens clothing, including wedding gowns and bridesmaids dresses, slacks, skirts and dresses, and suede, leather and fur coats and clothing. Custom Tailoring When you need to look." The meta header had Express Tailor as the first keyword. This keyword was followed by Alterations, Bridesmaid dresses, and Coats which isn't as important as Express Tailor. The other words the site used was Custom Draperies. Dresses is also included but might not be understood by search crawlers.